Presstone
Personal Project

How does the press treat your color?

This is the main reflection we wanted to cause with PRESSTONE®. To prove that structural racism is still a serious problem in Brazil, we developed a visual study inspired by PANTONE that shows an unacceptable truth: the darker the skin color, the more aggressive the media's treatment.

With:
Lucas Munhoz, Vitor Silva, Juliana Maia and Lucas Lourenço.